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Business & Economics : Industries - Retailing


Smart Pricing: How Google, Priceline, And Leading Businesses Use Pricing Innovation For Profitability - , Z. John Zhang

In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer mar......

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44.99 USD
XSeller keywords: business, economics, general

Layered Retail Merchandizing: Strategies To Capture All Customer Behaviors - Herb Sorensen Ph.d.

This Element is an excerpt from Inside the Mind of the Shopper: The Science of Retailing (9780137126859) by Herb Sorensen, Ph.D. Available in print and digital formats. Rethinking the way you merchandise, to give all three customer segments a shop......

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1.99 USD

Do It Wrong Quickly: How The Web Changes The Old Marketing Rules, Adobe Reader - Mike Moran

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. "What's the one thing companies care about? Conversion. Getting potential customers to convert into rea......

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23.99 USD
XSeller keywords: business, economics, general

Inside The Mind Of The Shopper: The Science Of Retailing - , Herb Sorensen

What do you really do when you shop? The answers are fascinating and, for retailers, they're cash in the bank. In Inside the Mind of the Shopper: The Science of Retailing, world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the ......

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36.99 USD
XSeller keywords: business, economics, herb sorensen

The New Language Of Marketing 2.0: How To Use Angels To Energize Your Market - Sandy Carter

"Marketing has entered a new era of rapid advance. Those unwilling to experiment with new combinations of traditional and internet marketing will be left behind."—Chris Trimble, Adjunct Associate Professor of Business Administration, Tuck Sc......

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23.99 USD
XSeller keywords: business, economics, general

Julius Rosenwald - Peter Max Ascoli

The fascinating biography of one of America's most influential philanthropists. Author: Ascoli, Peter Max Publisher: Indiana University Press Illustration: N Language: ENG Title: Julius Rosenwald Pages: 00000 (Encrypted PDF) On Sale: 2006-05-01 S......

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28.00 USD
XSeller keywords: autobiography, biography, business

How To Win Sales & Influence Spiders: Boosting Your Business And Buzz On The Web, Adobe Reader - Catherine Seda

If you’re like most business professionals, you could be losing $10,000, $100,000, or even $1 million a month on the Web! Catapulting your business online is easier than you may think. Thanks to new and emerging developments in Web techno......

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23.99 USD
XSeller keywords: business, catherine seda, commerce

Retail Product Management - Rosemary Varley

A text for anyone studying retail product management or buying and merchandising at degree level. It covers all retail operations, from stock level management, through allocation of outlet space for products, to Digital TV shopping. Author: Varle......

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39.95 USD
XSeller keywords: business, economics, general

Putting Auction Theory To Work - Paul Milgrom

This book provides a comprehensive introduction to modern auction theory and its important new applications. It is written by a leading economic theorist whose suggestions guided the creation of the new spectrum auction designs. Aimed at graduate ......

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40.00 USD
XSeller keywords: business, economic history, economics

The Retail Value Chain: How To Gain Competitive Advantage Through Efficient Consumer Response (ecr) Strategies - , Hanna Sivonen

The Retail Value Chain analyses the changes in the retail industry and looks at the strategic options open to companies. Topics covered include retail structures, efficient consumer response, partnerships in retail value chains, demand management,......

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49.95 USD
XSeller keywords: business, economics, general

Total E-mail Marketing - Dave Chaffey

Total E-Mail Marketing shows how to run effective e-mail campaigns aimed at both customer acquisition and retention. The book covers much more than simply guidelines on e-mail creative. It explains how to plan and execute e-mail campaigns which in......

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35.95 USD
XSeller keywords: business, dave chaffey, economics

The Truth About Email Marketing - Simms Jenkins

Praise for The Truth About Email Marketing   “It’s refreshing to see an author address specifics instead of gloss over generalities that can be boiled down to one sentence. Simms’ book debunks the top email marketing myths in......

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14.99 USD
XSeller keywords: business, economics, general

Smart Selling On The Phone And Online: Inside Sales That Gets Results - Josiane Chriqui Feigon

Ten indispensable skills for inside sales success. Author: Feigon, Josiane Chriqui Publisher: Amacom Illustration: N Language: ENG Title: Smart Selling on the Phone and Online: Inside Sales That Gets Results Pages: 00272 (Encrypted PDF) On Sale: ......

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9.95 USD
XSeller keywords: business, economics, general

Happy About Website Payments With Paypal: Answers To Over 40 Of The Most Commonly Asked Questions - , Patrick O'neil

This book is an easy way for you to learn some of the key intricacies for making PayPal effectively work for you. PayPal is an easy way to deploy e-commerce for your Website. As easy as it is for a non-technical person to deploy, there are many si......

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4.95 USD
XSeller keywords: general, commerce, e

Costco's Dirty Little Secrets - F. Klein, Peter

This book is a "must" read for Costco's 47 million cardholding members who will learn that portions of Costco's ruthless business philosophy is without conscience or accountability. Over the years, Costco has enjoyed rave reviews, a large custo......

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18.90 USD
XSeller keywords: autobiography, biography, business

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Business & Economics : Industries - Retailing