Today we have updated our homepage to shrink the layout down to a maximum height of 600 pixels. We used some tabbed navigation script from dynamicdrive, who have a great collection of these DHTML gimmicks online.
By using these tabs (as you might know them from the new IE or Firefox), the content goes partly behind a hidden layer and is clustered under one keyword.
That makes the page much nicer and we expect the conversion to go up - based on the idea of: simplicity converts better!
Nili
Comments are closed.