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Value-Added Selling - Thomas P. Reilly

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Description:

(ID 109590349)
In a marketplace too often focused on price, Value-Added Selling provides sales professionals with a market-proven approach for selling customers on the inherent value of a product. Based on a value-selling model proven to work across industries and product lines, this step-by-step book explains how to define value in the client's terms, orient a pitch to fit the client's needs, and close the deal. It gives sales pros the tools and confidence they need to­­now and forever­­deemphasize price in the selling equation.

Author: Reilly, Thomas P.
Publisher: McGraw-Hill
Illustration: N
Language: ENG
Title: Value-Added Selling
Pages: 00000 (Encrypted PDF)
On Sale: 2002-12-18
SKU-13/ISBN: 9780071408813
Category: Business & Economics : Sales & Selling - General
Category: Business & Economics : Advertising & Promotion

User tags: thomas p. reilly, business, economics, sales, selling, general, advertising, promotion

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