Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives
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Description:
(ID 109597213)
User tags: business, economics, marketing, general, industries, retailing
This is the definitive guide from an all-star team of digital direct marketers. Global direct marketing icon Stan Rapp, the coauthor of the global besteller "MaxiMarketing", teams up with the expert professionals at the Direct Marketing Association (DMA), the world's leading direct-marketing trade association, to answer the need among marketing professionals for a guide to creating a winning digital direct marketing plan. This book is an incomparable collection of 14 essays covering the full gamut of key digital direct marketing topics
Publisher: McGraw-Hill
Illustration: N
Language: ENG
Title: Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives
Pages: 00000 (Encrypted EPUB) / 00000 (Encrypted PDF)
On Sale: 2009-11-06
SKU-13/ISBN: 9780071638029
Category: Business & Economics : Marketing - General
Category: Business & Economics : Industries - Retailing
Words: digital key, digital marketing, from direct, key digital, marketing digital
Publisher: McGraw-Hill
Illustration: N
Language: ENG
Title: Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives
Pages: 00000 (Encrypted EPUB) / 00000 (Encrypted PDF)
On Sale: 2009-11-06
SKU-13/ISBN: 9780071638029
Category: Business & Economics : Marketing - General
Category: Business & Economics : Industries - Retailing
Words: digital key, digital marketing, from direct, key digital, marketing digital
User tags: business, economics, marketing, general, industries, retailing
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