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Entertainment Marketing Revolution, The: Bringing the Moguls, the Media, and the Magic to the World - Al Lieberman

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Description:

(ID 109614517)
Entertainment is now a $500 billion industry that reaches into every corner of human life. The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World profiles that industry, from film to print, music to theme parks-
Words: communications marketing, magic music, marketing media, marketing music, media music, music magic, music media, music theme, parks theme, print music

Author: Lieberman, Al
Publisher: Cisco Press
Illustration: N
Language: ENG
Title: Entertainment Marketing Revolution, The: Bringing the Moguls, the Media, and the Magic to the World
Pages: 00384 (Encrypted PDF)
On Sale: 2002-05-01
SKU-13/ISBN: 9780130293503
Category: Business & Economics : Marketing - General
Category: Business & Economics : Industries - Media & Communications I

User tags: al lieberman, business, economics, marketing, general, industries, media, communications i

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