Mastering Web 2.0: Transform Your Business Using Key Website and Social Media Tools - Susan Rice Lincoln
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Description:
(ID 109882945)
User tags: susan rice lincoln, business, economics, e, commerce, internet marketing
Mastering Web 2.0 helps make sense of the confusing array of marketing options the internet offers. Susan Rice Lincoln, an online branding and communications expert, gives a complete and realistic picture of Web 2.0 without being overly technical. Speaking to a busy business audience, Lincoln helps executives choose which social media tools are appropriate for their companies or brands. She explains the potential of blogging, video casting, article and e-mail marketing, social media, search engine optimization, viral marketing and podcasts.
Author: Lincoln, Susan Rice
Publisher: Kogan Page
Illustration: N
Language: ENG
Title: Mastering Web 2.0: Transform Your Business Using Key Website and Social Media Tools
Pages: 00224 (Encrypted EPUB) / 00224 (Encrypted PDF)
On Sale: 2009-07-28
SKU-13/ISBN: 9780749454661
Category: Business & Economics : E-Commerce - Internet Marketing
Author: Lincoln, Susan Rice
Publisher: Kogan Page
Illustration: N
Language: ENG
Title: Mastering Web 2.0: Transform Your Business Using Key Website and Social Media Tools
Pages: 00224 (Encrypted EPUB) / 00224 (Encrypted PDF)
On Sale: 2009-07-28
SKU-13/ISBN: 9780749454661
Category: Business & Economics : E-Commerce - Internet Marketing
User tags: susan rice lincoln, business, economics, e, commerce, internet marketing
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