Fresh & original African Pop fusion Hip-hop with lyrical content

18 MP3 Songs
HIP HOP/RAP: Hip Hop, WORLD: African



Details:
AFRICA"S PREMIER HIP-HOP GROUP

View are music video for "Hush" on youtube, click below:

http://www.youtube.com/watch?v=r6poxY5D2No


Visit koldproduk on Myspace:


www.myspace.com/koldprodukproject


WHAT IS A KOLDPRODUK?


Koldproduk|kld|prädkt|

(adj) product that has flopped or never taken off: performance below expectation.
|s/he will never make it, s/he is a koldproduk|


NEWSPAPER ARTICLE ON KOLDPRODUK - SUNDAY TIMES, SOUTH AFRICA


YOUâRE bound to get something creative when you stick two architects in a room together. But music is an unexpected outcome.
Thatâs what happened when Kaspa and Moki-Sage met at a KwaZulu Natal university while studying architecture. Back then, music was just a hobby for these two. But plenty of time â six years, to be exact â and tons of hard work has finally landed them their first album.

They have formed a group called koldproduk, along with budding artists T-Spark and Whispa.
Although they describe the genre of their music as urban hip/hop, Kaspa and Moki-Sage are a breath of fresh air to the industry. Most notably because they are not after the recognition that fame brings, or what they call, the âbling cultureâ of hip/hop.

âWeâre not looking for celebrity status,â says Kaspa. âWeâre just passionate about music. And weâre not trying to teach anyone because weâre not priests. We just want to relate to people and make sure that our message rings trueâ.
âWe want to avoid the monotony of the hip/hop culture, where everyone talks about the same things,â adds Moki-Sage, who bears an uncanny resemblance to football star Thierry Henry. âWeâve got a burning desire to stand out. And in order to do that our music must have substance. Our lyrics donât harbour on material things, there has to be another layer to themâ.
There is something so refreshing and down-to-earth about this duo. When quizzed about where the name koldproduk came from, it is clear that a tremendous amount of deliberation went into it. The definition of a cold product is something that has flopped or never took off.


âWe are all âKoldproduksâ,â says Kaspa, âWe were not offered recording contracts and no one was supporting us. We were expected to fail, but youâve got to start off from nowhere and go through a lot of pain and time to get somewhere. By calling ourselves koldproduk, we are acknowledging where we were before.â


Itâs taken 16 months to produce their first album, âAll under heavenâ - a lifetime in music terms. But they were determined to get it right the first time by paying attention to every minute detail.
âWe are perfectionists and wanted to take our time,â says Kaspa. âItâs all about baby-steps. Another reason it took so long was because we had to work on the album after-hours. Finishing our degrees was top priority. Once you start something you want to see it through to the end.â
Itâs this philosophy that will see koldproduk go the distance. They genuinely feel that theyâve got something to offer. As Moki-Sage puts it, âOur music is filled with positive messages that are good for your mind, but still remain true to itsâ art-form. We didnât want to feature any established names on our album because we feel that our material can stand on itsâ ownâ.



Above all, koldproduk is a proudly African project.



Their album is due for release early next year, but koldproduk will be performing live around the country before then. For more information visit their page at www.myspace.com/koldprodukproject.



WHO IS UPROOT RECORDS

A few years back a group of us with different professional backgrounds got together with a collective idea. A variety of challenges made it almost impossible for us to realize our vision yet we continued to believe that South Africaâs most powerful asset is in its people.

Consequently Uproot Records was established with purpose of empowering people through music, stimulating creative arts, and celebrating our diverse culture, cultivating off the streets of a free Nation.

koldproduk, All under Heaven 2007 Uproot Records

ABOUT OUR ALBUM article written by a fan from Zimbabwe



Koldproduk isn't coming,...Koldproduk is already here.

If there is one album that has been moulded to break every conceivable record it is "All Under Heaven" by the talented emcees/architects/songwriters that are Koldproduk. Koldproduk is the success story that has taken almost two years of musical chiselling and that will significantly impact Hip hop and urban music from here-on out.
The versatility of all the artistes involved in All Under Heaven is immediately apparent as the album hits you like an avalanche. Every conceivable angle has been fine-tuned in an entertaining melting pot of diverse genres. Like a brilliant novel that is hard to put down, the Koldproduk emcees won't let you switch off or fast forward.

The creative and divergent talents of Moki Sage and Kaspa come together powerfully, probably as a result of a friendship and a love for music that dates back to their days in varsity in Duban, South Africa. Whatever type of music you claim to enjoy, you will find it here in a hybrid that boldly goes where other emcees wish they had gone first.

Crafted by hungry artises, you can feel every element bringing its A-game to the fore on the album. The music is pleasantly of high quality from beginning to end and reinforces the tongue-in-cheek reference that the name Koldproduk is. Internationally set to blow up and turn heads, one wonders when the name Hotproduk will replace the current name.

Whatever the final reckoning is on All Under Heaven, there are undeniable truths such as the ecclectic appeal, radio-friendly, positive message-laden tracks that will have a lasting impact on rap and Hip hop. Whether you get oin the dancefloor to enjoy the music, or hold you baby really close, or just nod your head to the beat, get ready for the signature back to back Ks that you will now see everywhere.

You see, Koldproduk is not coming,...Koldproduk is already here.