Strategic Selling 1 is part of a serious of courses looking not only at various sales approaches and systems for the individual, but also at managing a sales force and systematically structuring a sales department. The sequences of courses build on each other on lead onwards from the sales platform discuss in this course to tools and strategies at later stages. The first course focuses o these four main steps First an overview about the reasoning behind the sales structure The Sales Platform model and the various options Measuring Ratios and measuring yourself or your team The relation between effort and time and possible pitfalls
Review: The Sales Platform as a first step, explain the relation between suspect, prospect and key clients and covers the natural circle of 3 main areas of marketing to progress from suspect to Key account. Further on a strategic tool will be introduced to measure the various steps of the platform and find short comings or success factors in the marketing function. (Sales conversion ratios) The last area focuses on common pitfalls in the sales process and rounds up the training with various practical examples which can be implemented in your team straight ahead. This course aims at giving your team a structured approach to selling and can be used either as a foundation course for new comers or as an evaluation and restructuring tool for your current situation. Either way, the sales platform is the tool for managing your sales force.
Author / Editor: Traininglibrary
Category: Business, Finance
DO NOT BUY, IF YOU DO NOT HAVE THE FREE MOBIPOCKET READER