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Newbies Guide to CPA

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Do your eyes glaze over when people start tossing around terms like CPA or PPC or ROI? Do you skim over or skip articles because they sound like they were written by an accountant giving a year end report?

If youve ever said to yourself, Thats too complex for me. Ill look into it later, then youre making the exact same mistake I made, back when I was first starting out my internet marketing career.


How do I know its a mistake for you too?

Because you cant decide something wont work for you until you know exactly:


What it is

How it Works

Whether or not its going to be up your alley or something that will bore you to tears


You see, youve got to taste pistachio ice cream, before you can decide whether you actually love or hate it.

You cant say youre no good at fishing, when youve never even held a rod in your life.

You need to know before you make a decision...

And lets just face it Your eyes will probably glaze over even more if I start talking about cost per acquisition and rattling off comparisons with cost per action.

But stick with me for a minute or two, because....

When You Simplify A Subject
The Light Bulb Suddenly Goes On!


Im an up-front person, and if theres one thing that irritates me, its a lot of jargon.

Jargon and acronyms tend to KPO. (Keep People Out.)

And sometimes its done deliberately to keep the potential profits to a select few

And thats the tragedy of so many new marketers ignoring CPA income secrets.

The truth is


CPA Marketing is simple.

Getting in on the ground floor is easy.

The rewards can be anywhere from nice to substantial.

And its a heck of a lot easier than regular affiliate marketing as well as half the work!

Its also noticeably more profitable than Google Adsense so much so that youll wish youd tuned into CPA marketing sooner.

(At least, it was for me and Im going to let you know exactly why.)


Theres One More Fact Nobody Ever Tells You
CPA Marketing is fun.

I have to tell you that particular unexpected side effect really caught me by surprise.

Look - When I was first starting out I tried all sorts , Adsense was a little tricky until I got the hang of it, although I was never a master!

But there was absolutely no emotional involvement.

Cloaking affiliate links was, frankly, a pain and confusing to learn. And affiliate marketing was a lot of work (and usually nothing more.)

Oh I was very happy to promote products and people I sincerely believed in. But nothing about these forms of marketing would ever make me think of all that work as fun.

But CPA Marketing is different. The closest way I can describe it

Its sort of like playing one of those video games, where you collect the jewels. That best describes the feeling it gave me, when I first started seeing results.

Its gratifying to see something in return for what youre doing. (Especially since, once youre past your simple set up, youre not even really doing it!)

You see, when I accidentally got re-routed into CPA marketing, I discovered it was actually the easiest money-making form of internet marketing Id tried yet!

And you dont feel like youre doing back flips, promoting someone elses work. (Because youre not!)

Lets cut to the chase - what info do I have for you?

Ill show you how to...

Join several CPA networks and see how easy they make it for you to promote their well-streamlined and tested offers

Learn how to pick and choose both what youll promote, and which one-click method you can use.

Rack up points and be eligible for bonuses and rewards, with CPA Networks run on that sort of system


Thats why you should love CPA marketing and the related income!


CPA Marketing Can Be So Easy, It Got Me Wondering Why Other Forms Of Marketing Have To Be So Hard!


Personally, Im convinced theres a really simple reason CPA Networks make it so easy for you to ad their offers to your website

You see, they didnt design their offers for internet marketers at all!

They designed these offers for ordinary, everyday people running a personal blog or website.

And (unlike regular affiliate programs with individual affiliate marketers) a hefty per cent of these lucrative offers come from branded top companies with major advertising budgets to spend!

Ones that do focused research for you before setting you up with the best form of offer to bring you both business and cash!

Thats why Id love to share with you real life tips such as:


2 types of easy CPA marketing - and which is best to start with

The not-so-hidden benefit of combining them both - and how to effectively do it

The biggest and most appealing difference between CPA Networks and Affiliate Marketing

The single, simple action you can easily make it impossible for your readers not to take

Why CPA click throughs will pay you 100, compared to 2-4 for driving people to regular affiliate offers

10 powerful areas to specialize in, if you really want to see the bigger no work rewards!

The 3 biggest problems that new marketers face, if they dont know these few simple secrets

What type offers you can sign up for - and which ones are suited to you

The wonderful CPA offer youve probably never even realized youve often rushed to sign up for!



And many more tidbits like that, to give your marketing power more spice!

Though I really should tell you


Theres A Simple But Powerful Trick To Choosing The Right CPA Offer
And when I say simple, I mean that, in the truest sense of the word.
Do this one thing and your learning curve will treble. Youll soon have a feel for that market unlike with any other youve tried.

Of course, there are some things you do need to be wary about. But thats easily taken care of, in the pages of my special report.

Youll also learn:

5 types of offers - and the pros and cons youll need to consider

Black Hat flags to beware of - and how to avoid them

The simple but fatal mistake you can make, when filling out a CPA Network application

How to open a CPA Network account to really up your chances of easily getting accepted

The 5 essential components you need in place, to make this come true

A visual walk-through of free keyword research - and how it actually plays out, in real life

4 Questions CPA Networks will ask you - and what you must remember never to reply

2 priceless plug-ins that will stop you from unwittingly offending the Federal Trade Commission (and Google!)



But actually, reading my bullets is more work to do than skimming through the simple but powerful tips I actually share.

Your reaction will be more along the lines of: Oh. That makes sense. I wont make that mistake

And thats all there is no learning the right procedure in 57 steps youll have trouble remembering.

No going back to the manual, time after time.

So check out my ebook, and see if it answers your CPA Marketing questions.



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Automated PDF to Text preview page 4 to 6:

Newbies Guide To CPA

What Is CPA?
The phrase "CPA" sounds about as exciting and attention-grabbing as accounting terms would sound to a quilting enthusiast. It's usually rattled off in this acronym form, and the assumption seems to be that you'll know what it is. Acronyms (short forms based on initials of words in titles) intimidate people, so many new internet marketers tend to ignore or gloss over this marketing method ­ but "CPA" simply means "Cost Per Action" or "Cost Per Acquisition". Cost Per Action means that your reader just has to take a specific action (E.G. input a valid email address, click on a link, request a free sample, etc.) Cost Per Acquisition means that your reader actually has to buy the product or subscription.1 Websites (or reports like this) dryly talking about CPA can hardly compete with "Make a six figure income with no work ­ 1 week from now!" in excitement factor. But whether you're choosing to focus on Cost Per Action or Cost Per Acquisition, CPA marketing has one common denominator: It is a form of advertising g
enerated by a third party in which you are paid for hosting or promoting that party's ad or link, based strictly on actions your readers take.

1

Other terms you may hear: PPC (Pay Per Click) and CPC (Cost Per Click). PPC usually refers to you paying per click ­ for example, if you've bought Google Adwords.

Newbies Guide To CPA

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Newbies Guide To CPA

This in turn generates any of the following actions for the advertiser who is going to pay you: New subscriber sign up Purchase of a product Sales lead for your advertiser's further follow up How much can you earn? Well, typically... not millions. New subscriber signups usually generate between $1.00 to $1.50 per lead. You definitely won't get rich overnight. But if you combine simple Cost Per Action with some well-chosen Cost Per Acquisitions, your payout may be much higher. For example, if you're promoting a big-ticket item that costs $695, your commission that may be anywhere from $60-$300 on lead that results in a sale. A few of these combined with a bunch of easy "just click" links or banners can make a nice little second income for you. And once set up, it's a painless way to add extra income generation from your already-existing sites. Put CPA to work for you while you go off to the church picnic or enjoy a well-deserved nap (after staying up all the night before, trying to solve your shopping cart
problem.) And as your list grows, so too will your profits.

What Is A `CPA Network'?
A CPA network is a company that allows advertisers and web publishers (internet marketers) to find each other and connect. In other words, it's the "dating agency" that pairs you up with your best ad match.

Newbies Guide To CPA

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Newbies Guide To CPA

And as with dating agencies, there are leftover prejudices about CPA networks being risky. The truth is, CPA networks have matured just as many of the bigger and more selective dating agencies (such as eHarmony) have done. Just as you see "real people" committed to values and caring relationships on eHarmony ­ compared to the sort of dating agency that uses scantily-clad girls speaking lines laced with sleazy innuendo. Most CPA networks are solid and reliable ­ it's certain unscrupulous publishers (affiliates) who most often generate the "shady" label. In fact, one of the most important functions a CPA network can perform lies in making sure both web publisher (you) and the advertiser are reputable, solid prospects. Choose recognized and reputable CPA networks, and use intelligent marketing tactics, and your sites should never have a problem with credibility.

How Does It Work?
So far, it sounds remarkably like affiliate marketing, doesn't it? But there are some vital differences it helps to learn straight away. Both rely on internet marketers to promote their products. The biggest different between the two lies in CPA emphasis on its affiliates generating leads, rather than sales. It's usually less labor-intensive ­ you don't have to do the sort of ongoing promotion affiliate marketing needs. And in case you're wondering what I mean by "generating leads", that means having site visitors act by filling out a form with some sort of personal contact information. After that, your part is done ­ except for collecting your payment! It really is that easy. Start simply at first, with email and zip code cost per action ads. As your skills grow, add in cost per acquisition to promote high-ticket items.

Newbies Guide To CPA

Page 6




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