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10 steps to killer web copy.zip
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10 Steps to Killer Web Copy
This ebook details a 2 hrs exclusive interview with marketing guru Alex Mandossian revealing his 10 step proven forumula for writing killer web copy.
< I actually started in a small mail order business a few years ago and I didn't make any money at all in any sort of marketing until I actually got the hang of copywriting. And that's why in my own newsletter i'm quite adament - I keep saying learn to copywrite, learn to copywright - its about the best time you can spend to learn anything >
Alex Mandossian
Alex Mandossian has been attributed to helping clients generate over $183 Million sales from:
TV spots
Infocommercials
QVC
Home Shopping Network
National Retail Catalogues
Space ads in parade Magazine and USA Weekend
Direct Mail
Web marketing
Postcards
Louise Alloprt: specialises in tools / information to help people make full time income through selling info products on the internet with minimum outlay.
This eBook shows you How to Position yourself in the market for sucess:
Introduction to writng copy :
Great communication :
How to Research your copy
Discovery. Analysis. Planning Execution
Why a bit of spying can pay great dividends!
10 Steps to Proven Web Copy Formulation
1. FAQ's : whats are they?
2. The consumption Theory: If you don't know how your prospects and customers are going to consume your product, you don't know how to communicate with them
3. Upsell offers
4. Benefit bullets
5. Bonus Gifts
6. Guarantee
7. Testimonials
8. Spying
9. Start writing landing page
10. The order Page
Example of Consumption Matrix
< and thats why when you see people trying to learn about search engine tactics or whatever, those things will come and go, but I feel you learn direct marketing, especially copywriting, I think you're gonna make money whatever the tactic of the month is >
Alex Mandossian
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