"Marketing Ebook" downloads in ebooks

THE ESSENTIAL MARKETING WISDOM OF PETER DRUCKER"e,Bill Cohen has done us a wonderful service by faithfully combing through Peter Drucker's...

This fifth edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing...

Turbocharge your marketing efforts with the powerful FUSE! strategy The Fusion Marketing Bible explains how to "fuse" marketing tools and...

Connected Marketing is a business book about the state of the art in viral, buzz and word-of-mouth marketing. Written by...

Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st...

The very best business isn't born out of hunches, macho tactical skirmishing or simply 'being busy', but is the product...

'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be...

Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be...

Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront...

The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a...

E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This...

Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory...

The fourth edition of this seminal text retains the clarity and simplicity of its predecessors in communicating the basic themes...

Internet Marketing: A Practical Approach is a step-by-step guide to marketing using the internet. Concentrating on the operational and functional...

In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an...

Relationship marketing is an important issue in every business. Knowing the customers and establishing, maintaining and enhancing long-term customer relation......

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step...