Twitter is the most popular social media community online, but its much more than a place in which you can connect to friends and family.

Twitter is considered an information portal, and it provides you with the opportunity to find joint venture partners, affiliates and network with leading marketers in your niche.

Perhaps Twitter is so incredibly popular because of its simplicity.

Rather than having to set up detailed profiles, or post lengthy updates on your account, you can quickly blast out 140 character snippets and updates, leaving you plenty of time to focus on growing your business while still taking advantage of Twitters global outreach.

Growing a following on Twitter is also very easy. You can incorporate existing contacts from your email address book, join Twitter based community directory sites, and even look for new contacts by simply following people in your market.

So, how can you set up effective, high performance marketing campaigns with Twitter that will skyrocket your income and maximize your exposure?

It all begins with setting up targeted twitter accounts that are designed to build brand awareness and truly connect with your target audience.