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Emphatic Listening

Empathy and trust are a platform for effective understanding,
communication and relationships. Empathy and trust are essential to
develop solutions, win and retain business, and avoiding or diffusing
conflict.
Empathy and trust are essential for handling complaints and retaining
customers. These days we need to be more effective communicators to be
successful in business - and in life. The 'steps of the sale', persuasion,
closing techniques, features and benefits do not build rapport or
relationships - empathy, trust, understanding and sympathetic
communications do.
One-sided persuasion is not sustainable and is often insulting, especially
when handling complaints. Trust and empathy are far more important in
achieving and sustaining successful personal and business relationships!
Emphatic Listening
Put yourselves in the shoes of another person and practice
effective listening.
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File Type PDF
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