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200 Ways To Turn Prospects Into Customers The Easy Way
1. Create two versions of your ezine.
Then people can choose if they want ads included with it or not. This’ll attract the people who hate ads to subscribe. You could also charge a subscription fee to the ezine without ads. This will make up for the lost advertising revenue.
2. Create a long-term relationship with your entire customer base.
You can stay in touch with them through an ezine, with greeting cards, opt-in lists, autoresponders, forums, chat rooms, email discussion lists, instant online messages, etc. When you stay in touch, people don’t forget about your business.
3. When you write and give away a free ebook you will become known as an expert.
This will enable you to gain people’s trust and they will buy your main product or service quicker. You may get offers from other people wanting you to speak, consult, coach, etc.
4. Give your new customers free gifts as a surprise.
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