Successful Email Marketing
Dear Internet Marketer,
I hate to be a living cliché but I just have to say it...
If I had a dime for every time I have heard that phrase email marketing is dead I would be a very rich man!
Lets face it. The whole internet marketing industry has kind of turned against the idea of the email campaign as a form of advertising. You almost feel like if you do still email your customers that you are somehow not cool or behind the times when it comes to promoting your website.
So why the biggest internet marketing gurus on the web are are steering you away from email marketing other methods of self-promotion?
Here is a collection of raison detres that internet marketing gurus have been using discourage you from becoming an email marketer any longer.
Studies have show that people dont read emails anymore
Firewalls on many peoples computers prevent them from seeing your emails so it is pointless to send any in the first place!
It is much more user friendly to spend thousands sprucing up your website so that people will like you
People need to be manipulated through search engine optimization techniques to buy from you because they are too stupid to think for themselves and hate the direct, honest approach!
You need to send six or more emails before a prospect or existing customer will even read it!
And my favorite - If you are an email marketer you are nothing more than a low down and dirty spammer!
Well I am here to tell you that nothing could be further from the truth!
Although it is certainly true that the nature of email marketing has changed in the past year or two it is not at all a method of marketing that you should ignore.
In fact, so many online business people have been dismissing email marketing as a method of promotion that the time is better than ever to adopt it as a marketing technique in order to undermine your competition that is busy fussing around with more time consuming and novel ways of advertising his or her business.
Get Back to the Basics!
Discover Successful Email Marketing
The FACT is that email marketing is still and will always be one of the most effective and efficient ways of building your business and that it is just ONE of the methods that you should employ to promote yourself, your services and your products.
Dont get me wrong! I dont deny that there have been a lot of changes when it comes to marketing and promoting an online business over the past few years.
The key is to learn how to adapt what you know about marketing by email to todays contemporary online businessscape. I am here to teach you that.
Is there anything worse than the inability to change?
Throwing away the idea of email marketing as part of an overall strategy for making money with your own business is like throwing out the baby with the bath water. What a waste of already accumulated resources!
This is where I come in. I can help you optimize and maximize what you already know about email marketing promotion and help you to put it to work for you again.
I can bring you up to date on what issues specifically affects you as a contemporary internet marketer so that you can make the most of the work you have already put into your existing email campaigns.
No emailing list that you have put together from your website should ever be described as dead in the water!
Imagine! You can finally start using those opt-in lists or auto responders series that you set up a few years ago and then abandoned again. You get them working as money makers for you by following my advice!
Successful Email Marketing focuses on what you need to do and the changes that you might need to make in order to be able to use e-mail marketing most effectively and profitably in the current marketplace. I dont waste your time with stale approaches that dont work anymore.
I know that everything in this ebook works because I have tried every single approach myself.
I wrote this book to get right to the point. It is organizing so that you can be up and running your email promotions with confidence within hours of being caught up to scratch on the latest ways to increase your membership sales, affiliate income, pay per click income and sales using my methods!
Successful Email Marketing is a Resource for Both New and Advanced Internet Marketers Alike!
I realized that when I started writing this eBook that there would quite a few people who had not touched their autoresponders in some time who would need a refresher course in what it is all about and also quite a few newbies out there who simply want to learn what email marketing business is all about.
Are You New to Email Marketing? No Problem.
Successful Email Marketing is also a crash course in the basics and a good solid reference for the advanced marketer!
I wrote Successful Email Marketing with the idea that there are no stupid questions in this world and with the mindset that you should never ever assume that everyone who buys the book would already have some experience writing promotional emails.
In Successful Email Marketing you will learn the absolute basics including --
How to understand the original intention and purpose of email marketing
A crash course in the concept behind the development of a target market
An explanation of what is spamming and what is advertising
How to avoid being accused of spamming
How to brainstorm a message for new prospects
How to conceptualize a message for customers who may have already bought from you once
How to make sure that your message is seen by customers who prequalify as buyers for what you are selling
How to make your site into a moneymaking center using a targeted promotional email campaign
Why so many marketers and online business people screw up a concept as simple as sending a message to people who want to buy from you.
Before I finally figured out the secrets of how to adapt the modern email campaign to suit the technological and business changes that have taken place lately I made a LOT of mistakes. Some of them were lethal and even had my ISP reported from irate customers.
I had a tough time talking my way out of that one and part of the inspiration for researching this book was a sincere desire to never have to put myself through something like that again!
In Successful Email Marketing I not only teach you what to do I also spend many pages in the book teaching you how to avoid making the same mistakes I did when I first started out in the email marketing and customer prospecting business.
In fact, when it comes to going about email marketing the WRONG way you could say I am a bit of an expert. I can teach you --
How you can accidentally spam your customers and what you can do to avoid this fatal mistake
How to turn off people by sending them emails that are nothing but hard sells that do not acknowledge their humanity
How to repulse people by shouting at them in the header of the email
How to turn people off using prewritten sales letter templates and why the personal approach to emailing is much much better
How to send your emails to people who will immediately delete them without reading them
How to get a firewall to block you from sending any email to any prospect
How to break all of the laws established by the SPAM Act of 2003 and put yourself right out of business!
How to spam your way right into a case of criminal prosecution even when you have the most innocent of intentions!
Why it is lethal to your business to have it appear as if your messages were sent by a sophisticated piece of software
All about email harvesting and how using these types of programs can actually land you behind bars
How you can unwittingly be sold commercially available software that is in essence email harvesting software that can get you in legal trouble
I cant begin to tell you how much trouble I got into simply by believing the assertions of some of the outfits that sell you this software which guarantees among other things that -
You will be sending emails to untargeted prospect who have agreed to be emailed
You are part of a previously created opt in list that makes you a legit sender of promotional advertising
You can create your own list in double quick the time it usually does
Everything this software does is completely legal
Everything this software does is also deployed by the most successful gurus in the business
Believing the above assertions is EXACTLY how I got sucked into buying that email software that promised me the moon and the stars and instead almost landed me in jail for spamming.
However my list of sins does not stop there! I also made the mistake of buying lists from online email brokers.
At first I thought buying lists from brokers was the most ethical way to go about things.
Email Brokers will tell you that their email addressed are focused on an individual market sector or niche. For example, they might have a weight loss related e-mailing list, a dog training related list and so on.
However, this is the critical factor that you cannot afford to ignore.
The individual in question who has added their name to the mailing list has added their name to the brokers mailing list, not yours!
I learned the hard way that these people do not want my spammy promotional emails!
I have bought email lists from brokers again and again and if you are like me and you have been in this business a little while then you know what I do. Buying email lists rarely brings you a profit! In fact most of the time I was left hundreds of dollars in the hole after mass emailing thousands of people using some automated program offered by an online broke!
Are You Sick of Being Tricked By Email List Brokers and Unscrupulous Sellers of Email Software Sellers!
Why did I fall for this again and again? I am not a stupid person or gullible. They kept on using these three magic words!
THE MONEY IS IN THE LIST!
The above catch phrase still is and always will be the cornerstone belief of email marketing. It is one of those Golden Rules of being an internet marketer - non-negotiable, reliable and a take it to the bank kind of truth.
I believed! And still do!
If you can add names to your e-mail marketing list, you have the ability to send those people information about your products or services. Some of those people will buy, hence the money is in the list.
Teaching you how to create a list that is an investment is the intention of Successful Email Marketing.
In my own particular, no nonsense been there done that tone I will teach you everything you need to know about developing your own money making email list in an ethical way including -
Why it is not a good idea to be greedy and have a list that is too large
What is the best email software to use so that you do not get in trouble for spamming
Where to find customers who want to hear from you
How to catch prospects by getting them to willingly give you their email list
Why all auto responders are not created equal!
How to avoid angering your ISP when you send out mass emails
Where to get the best email subscription forms for your website
How to lure your customers into giving you their email using incentives
How to automate your email sending process so that each and every subscriber is followed up with a welcome and some kind of invitation
Why consistency is important once you start emailing your prospects and customers
Why you need to think big when you first set up your auto responders
What is a squeeze page and what can they be used for?
How to drive targeted traffic to your website
How to commission and offer your readers a free report
How to create powerful and compelling landing pages that will make anyone who visits your site want to subscribe to it
All about video landing pages and how to create one
How to create a double opt-in list to protect yourself against spam complaints
How to integrate your email marketing efforts with the trendy principles of Web 2.0
How to build relationships with people using your email auto responder so that they will feel more connected to you, more trusting of you and more willing to buy what you have to sell
I promise you that this is the most concise and yet thorough book of professional secrets about developing an email list that is available today.
I have tested and tried everything in this book and simply by not following the crowd. By denying belief that Email Marketing is Dead I have become my main competitions worst nightmare!
This ebook tells you all about my contemporary experience as a reformed spammer who finally learned how to become a respectable and quite rich email marketer in my own right
Are you ready to milk your email contacts for all they are worth and make money as an internet marketer?...
Successful Email Marketing
Although we provide powerful information which can help boost your income, the results are dependent on many factors outside our control. We are not therefore able to give any guarantees about the level of income that you will attain by ordering this report.
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