Starting an online business? A wise word of caution and advice for you:

Dont overlook blogs and blogging.

At one time, blogs were considered the cutting edge of social media, but of late theyve become almost blasé. After all, everyones doing it. Because everyones doing it, can blogging really be all that effective? How can one blog make a difference in a vast ocean of blogs on the Internet?

Statistics show there are 70 million WordPress blogs worldwide. Notice thats WordPress blogs only, which doesnt take into account other blog platforms such as Blogger.

Seventy million is a lot of blogs! Such statistics can be discouraging. You may be thinking, Whats the use? Anything I submit will just get lost among so many others. If this describes your opinion of blogs, you may be missing an integral component of your online business-building toolkit. Its not a matter of your blog competing with millions of others, its a matter of understanding how a blog site can work in your favor to increase your online exposure, build your personal brand, and grow your business.

Remember :

-Blogs are Unique
-Blogs Provide Unique Content Which is the Heart of Search Engine Optimization (SEO)
-Blogs Increase SEO Ranking for Your Business Website
-Blogs Can Capture Contact Information and Build a Following
-Blogs Can Be Monetized
-Blogs Enhance Online Presence; Establish You as Expert in Your Niche

Table of Contents of this ebook is as follows :

- I Thought Blogs Were on Their Way Out

- What Kind of Blog Will Work Best for My Business?

- I Dont Have Time (or Skills) to Blog

- What the Hecks a Plug In? Do I Really Need Them?

- How Will I Build a Following With my Blog?

43 Pages