You are probably aware that social proof is a must if you want to generate more money with your existing online (or offline) business.
Testimonials are a big part of the “make money” game and if you fail to include them, you are clearly leaving money on the table.
You just can’t sell products or services without testimonials and expect to make boatloads of money.
When people say good things about your product or service that serves as a “profit amplifier”.
In other words… if others see that people are buying and are quite happy, they won’t doubt in pulling out their credit cards and also buy – almost without thinking about it twice.
That’s the real power of testimonials, they can significally increase your profits in ways you would never imagine.
What I am telling you right now might sound too obvious for you, but you wouldn’t believe this…
Back when I started in this game I had no clue that testimonials could have such a big impact on my online business bottom line.
I just launched products without including them and sales were pitiful, at best.
My next move was to gather testimonials (and I made sure to gather DOZENS of them) and displayedthem on my sales pages…
The results were simply STAGGERING and I just couldn’t believe the “profit-amplifying” effect that testimonials had…
Naturally, I started to launch more products and services and include as many testimonials as possible.