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Table Of Contents

YOUR RECORDING SETUP
CAMERAS: DOS AND DON'TS
THE FACE OF YOUR PRODUCT
LIGHTING
NOTES ON CHROMA-KEYING
PREPARATION FOR EDITING
THE TRUTH ABOUT EDITING
FUNDAMENTALS OF GOOD EDITING
MORE EDITING TIPS FROM THE WEB
ADVANCED EFFECTS AND WHEN TO USE THEM
SOLUTIONS FOR CREATING ADVANCED EFFECTS
ZS4
Transparent Video Effects
PAGE SETUP
PLACEMENT ISSUES
The Front Page Solution
The Embedded Video Solution
Autoplaying
Side Pages: Yes Or No?
HERE SHOULD AV CONTENT GO IN THE CODE?
GETTING YOUR CONTENT ONLINE
FLASH CONTENT
STREAMING MEDIA
DIRECT DOWNLOAD
GOING LIVE!
TESTING
LAUNCH ISSUES
THE MOST IMPORTANT RULE OF YOUR LAUNCH
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