Sales Psychology
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Salespeople have been using human psychology to their benefit to close sales for hundreds of years. Since the days of the ubiquitous snake oil salesmen, the way the brain works in response to negotiation and purchase has been examined in depth to figure out exactly how and why we respond to an offer in the manner that we do.
Luckily for everyone involved salespeople and prospects, weve advanced to a point where we can sell without being deceptive, simply by matching the prospects wants, needs, and desires to the product, service or ideas were selling.
Luckily for everyone involved salespeople and prospects, weve advanced to a point where we can sell without being deceptive, simply by matching the prospects wants, needs, and desires to the product, service or ideas were selling.
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