Introduction to Joint Venture Marketing:
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More Profits With Less Effort...
One of the best ways to reach more people in your target products on
the internet without having to do really do anything, other than having
a good product, is by creating joint venture partnerships with other
businesses.
Joint ventures are the ultimate form of no-risk advertising because your
partners do all of the marketing for you in exchange for a share of the
profits. You only have to pay when a sale is made.
Joint ventures operate just like your normal affiliate program except
that in a normal affiliate program only about 10 -15 of your
affiliates will actually do any selling. These 10 -15 of your affiliates
will account for 85 - 90 of your sales. The other 80 of your
affiliates will have sales that trickle in from time to time and some will
never make any sales at all.
So, logically, in order to operate a more successful affiliate marketing
campaign you need "super affiliates." When we use the term "super affiliates"
we are talking about joint venture partners who have the marketing know
how and resources to sell a large volume of your product or service on a
consistent basis. These super affiliate joint venture partners can be defined by
three different characteristics:
+ Someone who has a large enough opt in list to sell large
volume of your product/service in a short amount of
time, such as an e-zine owner.
+ Someone who has a website with heavy monthly
traffic that targets the market you desire.
+ Someone in the market place whom consumers trust
when it comes to making buying decisions.
+ The key to more profits and success is to continuously
find and recruit these highly productive "super
affiliates" to sell your products for you.