TABLE OF CONTENTS
AdSenses Place In The Online Advertising World ......................................................... 5
What Is AdSense? ...................................................................................................... 7
AdSense Related Terms That You Should Know ........................................................... 9
AdSense Ads Can Be Hosted By Any Website ............................................................. 11
What Makes Google AdSense System So Special? ...................................................... 13
AdSense Account Setup Part 1 (Enrolment Form) .................................................... 15
AdSense Account Setup Part 2 (Essential Customizations) ....................................... 17
AdSense Account Setup Part 3 (Additional Customizations) ....................................... 19
AdSense Account Setup Part 4 (AdSense Code) ....................................................... 20
AdSense Code Guidelines ......................................................................................... 21
AdSense For Search: Whats That? ............................................................................ 23
AdSense For Feeds: Whats That? ............................................................................. 25
Tips For AdSense For Feeds ..................................................................................... 27
Google AdSense: Strategy Classification ................................................................... 29
Making The AdSense Ads Suit Your Website Part 1 (Shape And Size) ......................... 31
Making The AdSense Ads Suit Your Website Part 2 (Color Of Ads) ............................. 33
Making The AdSense Ads Suit Your Website Part 3 (Positioning Of Ads) .................... 35
Googles Ad Filtering Mechanism .............................................................................. 37
Misuse of AdSense ................................................................................................... 39
Google AdSense: Alternate Ads And PSAs ................................................................. 40
AdSense Ad Variations: Link Units And Themed Ad Units. .......................................... 42
Top 4 Tips For Getting The Best Results From Your AdSense Ads ............................... 44
AdSense Tips That You Might Have Missed Out On ..................................................... 46
Getting Paid Through AdSense Program .................................................................... 47
Performance Tracking Through Reports .................................................................... 49