Color Attracts

Do you know the answers to the following questions...

What is an effective color in selling childrens toys? (page 21)
If youre selling food related products, which color is best for that market? (page 15)
What is the best color to use when selling medicine products? (page 12)
Which colors do men prefer? And women? (page 19)
What color is most popularly used by banks and financial institutions? (page 11)

I bet you are wondering what color has to do with sales?

We all know that words do sell, just look at one of the best Copy Writers in the business, Gary Halbert, had done with his work. No graphics required! :-)

Think about it though: would his words have been as effective if they had been on a hot pink background instead of the parchment? Surely not. Because the hot pink color makes it difficult to see anything but the color. People ignore the words and click away.

Honestly, unless you really know how to attract people with color, your site may actually drive people off, and this is costing you sales right now!

Do you want to make more sales (and therefore more money) with almost zero extra effort?

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