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Business eBooks


Fighting Identity Theft!: How To Protect Your Personal Finances - Carolyn Warren

This Element is an excerpt from Homebuyers Beware: Who’s Ripping You Off Now?--What You Must Know About the New Rules of Mortgage and Credit (ISBN: 9780137020164) by Carolyn Warren. Available in print and digital formats.   Ten powerful ne......

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A Five-step Plan For People Working Toward Buying A Home - Carolyn Warren

This Element is an excerpt from Homebuyers Beware: Who’s Ripping You Off Now?--What You Must Know About the New Rules of Mortgage and Credit (ISBN: 9780137020164) by Carolyn Warren. Available in print and digital formats.   Five fun, easy ......

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Thumbnail Buy It!: What¿s in It for Your Customers? - Mark Magnacca
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Buy It!: What¿s In It For Your Customers? - Mark Magnacca

This Element is an excerpt from So What?: How to Communicate What Really Matters to Your Audience (ISBN: 9780137158263) by Mark Magnacca. Available in print and digital formats.   How to uncover and communicate the “So What?” benefit......

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Profiting From The Clash Of Ideas: Constructive Conflict Leads To Better Decisions And Results - Michael A. Roberto

This Element is an excerpt from Why Great Leaders Don't Take Yes for an Answer: Managing for Conflict and Consensus (ISBN: 9780137000630) by Michael A. Roberto. Available in print and digital formats.   Use constructive conflict to drive bet......

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Commitment And Performance: Make Your Failures Pay Off For You! - Dean A. Shepherd

This Element is an excerpt from From Lemons to Lemonade: Squeeze Every Last Drop of Success Out of Your Mistakes (ISBN: 9780131362734) by Dean A. Shepherd. Available in print and digital formats.   When to pack it in! How to identify projects th......

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Embracing Risk In Your Career: A Story Of How To Make More And Worry Less - Wes Moss

This Element is an excerpt from Make More, Worry Less: Secrets from 18 Extraordinary People Who Created a Bigger Income and a Better Life (ISBN: 9780132346863) by Wes Moss. Available in print and digital formats.   What it really means to see ri......

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Simple Secrets To Motivating People Over The Long Term: Understanding What Makes Each Person Want To Act - , Phd Fisher, Deborah J.

This Element is an excerpt from Four Secrets to Liking Your Work: You May Not Need to Quit to Get the Job You Want (ISBN: 9780132344456) by Edward G. Muzio, Deborah J. Fisher, and Erv Thomas. Available in print and digital formats.   The latest ......

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Know Your Fans: Using Word-of-mouth Marketing To Sell Your Products - , Jon Spector

This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.   Put crowdsource marketing to work--and m......

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Taking Advantage Of Social Networking To Land Your Perfect Job - Martha I. Finney

This Element is an excerpt from Rebound: A Proven Plan for Starting Over After Job Loss (ISBN: 9780137021147) by Martha Finney. Available in print and digital formats.   A leading career consultant reveals the right ways to use social networking......

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Mastering The Roll: Succeeding Amidst Change Means Trying New Things, Failing, And Trying More - , Robert E. Gunther

This Element is an excerpt from Your Job Survival Guide: A Manual for Thriving in Change (ISBN: 9780137127023) by Gregory Shea and Robert E. Gunther. Available in print and digital formats.   Pilot a kayak, not an ocean liner! In turbulent times......

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Innovating In A Connected World: Harnessing The Vast Creative Potential Outside Your Company - , Mohanbir Sawhney

This Element is an excerpt from The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World (ISBN: 9780132339513) by Satish Nambisan and Mohanbir Sawhney. Available in print and digital formats.   Crowdsourcing, innovat......

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