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Business eBooks


In The Line Of Fire: How To Handle Tough Questions...when It Counts: How To Handle Tough Questions ...when It Counts - Jerry Weissman

Jerry Weissman has made a career of coaching nearly 500 execs on their IPO roadshows, the most critical presentations of their lives. Now, he's written an indispensable guide to answering the toughest questions you'll ever face.á Using com......

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27.99 USD
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Minding The Corporate Checkbook: A Manager's Guide To Executing Successful Business Investments - Steven R. Kursh

Dr. Steven R. Kursh has written the definitive guide to making better business investment decisions to help your company grow value. Kursh's clear guidance and easy-to-use tools will help you to assess both the financial ROI and strategic valu......

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29.99 USD
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Money Changes Everything: How Global Prosperity Is Reshaping Our Needs, Values, And Lifestyles - Peter Marber

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. The debate on globalization is over. Globalization has won, and it's working. In Money Changes Everything, ......

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24.99 USD
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The Mirage Of Global Markets: How Globalizing Companies Can Succeed As Markets Localize - David Arnold

Why do even the best companies struggle to become as profitable in international markets as they are at home? Because they've fallen for the "mirage" of a truly global market. In fact, the world is comprised of hundreds of intensely local markets ......

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26.95 USD
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The Outsourcing Dilemma: The Search For Competitiveness, Adobe Reader - J. Brian Heywood

Outsourcing of some business functions pre-dates the technological revolution of the latter part of the 20th century. Nevertheless, 99 percent of outsourcing would not be logical or necessary if it were not for the constantly changing and improvin......

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Customer Culture: How Fedex And Other Great Companies Put The Customer First Every Day, Adobe Reader - Michael D. Basch

Everyone talks about creating a "customer-centered culture." In CustomerCulture: How FedEx and Other Great Companies Put Their Customer First Every Day, the executive who pioneered FedExÕs legendary customer culture shows exactly how to go be......

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24.00 USD
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Fire Your Stock Analyst: Analyzing Stocks On Your Own - Harry Domash

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. In Fire Your Stock Analyst!, San Francisco Chronicle investment columnist Harry Domash presents a start-to-......

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23.99 USD

Don't Just Relate - Advocate!: A Blueprint For Profit In The Era Of Customer Power - Glen Urban

Traditional "push/pull" marketing no longer works. Even highly-touted customer relationship initiatives are failing. Smart companies are pioneering an entirely new route to higher margins and sustainable competitive advantage: customer advocacy. T......

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34.99 USD
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Deal With Your Debt: The Right Way To Manage Your Bills And Pay Off What You Owe - Liz Weston

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.Mostápeopleácarry debt for most of their adult lives. Yet, most books on debt focus mainly on how to pay it ......

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15.99 USD

E-procurement: From Strategy To Implementation - Dale Neef

In the e-world it is the B2B marketplace. And in the B2B marketplace, the hottest thing--and the thing most likely to turn companies a profit--is e-procurement. This book provides the platform for establishing a company's eprocurement strategy......

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Customer Share Marketing: How The World's Great Marketers Unlock Profits From Customer Loyalty - Tom Osenton

Customer Share Marketing: How the World's Great Marketers Unlock Profits from Customer Loyalty teaches customer share marketing, which leverages customer loyalty through direct marketing and advanced, Internet-driven sales techniques. Author Tom O......

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Big Winners And Big Losers, The 4 Secrets Of Long-term Business Success And Failure - Cti Reviews

Facts101 is your complete guide to Big Winners and Big Losers, The 4 Secrets of Long-Term Business Success and Failure. In this book, you will learn topics such as COMPANIES THAT KEEP WINNING, SWEET SPOTS, AGILITY, and DISCIPLINE plus much more. W......

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