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Business eBooks


Dam The Rivers, Damn The People: Development And Resistence In Amazonian Brazil - Barbara J. Cummings

The Brazilian Amazon is the largest area of tropical rainforest in Latin America. Brazil is that continent's most rapidly developing country. The Amazon is at the heart of the conflict between conservation and development, between people and power......

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Rising Seas - Martin Ince

Recent and dramatic flooding in places as far apart as Bangladesh and North Wales are example of what could become commonplace if sea levels rise. Most scientists are predicting a rise of about one metre and this book, based on research carried ou......

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XSeller keywords: martin ince, business, economics

Mountain World In Danger: Climate Change In The Forests And Mountains Of Europe - , David Pitt

The changing climate, the warming of the world and acid rain are among the greatest problems facing us at the end of the twentieth century. This book describes, for the first time, the effects of these phenomena on the high mountains and the fores......

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XSeller keywords: sten nilsson, david pitt, business

Understanding The Marketing Exceptionality Of Prestige Perfumes - , David Moskowitz

Women have an affinity with the brand of perfume they wear. People often hold strong emotional connections to different scents, such as their mother's perfume or the body spray they wore as a teen. Despite huge marketing budgets, the launches of e......

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19.95 USD

Relational Research And Organisation Studies - , Mette Vinther Larsen

This volume lays out a variety of ways of engaging in research projects focused on exploring the everyday relational practices of organizing and leading is presented. The main focus is through elaborate examples from the author's own research to f......

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What News?: The Market, Politics And The Local Press - , David Murphy

A survey of the role and the future prospects of the local press in the 1990s. The authors also take into account the radical changes the local press have been through with new technology and the proliferation of free newspapers. Author: Franklin......

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XSeller keywords: bob franklin, david murphy, business

Ready To Trample On All Human Law: Finance Capitalism In The Fiction Of Charles Dickens - Paul A. Jarvie

This book explores the relationship between Dickens's novels and the financial system. Elements of Dickens's work form a critique of financial capitalism. This critique is rooted in the difference between use-value and exchange-value, and in the d......

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Women In Public Relations: How Gender Influences Practice - , Linda Childers Hon

The past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in pay and advancement remain a troubling reality. As the field becomes feminized, moreover, female and male practitioners alike con......

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Negative Political Advertising: Coming Of Age - , Gary Copeland

This volume provides a unique synthesis of the relevant literature from academic studies in the fields of political science, marketing, advertising, speech communication, telecommunication, and public relations combined with the practical wisdom o......

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Organization, Class And Control (rle: Organizations) - , David Dunkerley

In this volume the authors develop a systematic and chronologically based critique of the major concepts, figures and schools in organization. Themes discussed include: the development of scientific management and the responses of Gramsci and L......

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Company Organization (rle: Organizations): Theory And Practice - , A. H. Fogg

This summary of theory and practice is inspired by the belief that cut and dried solutions to management problems are inappropriate and that every set of circumstances requires a unique synthesis of experience and relevant theories. In this book t......

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XSeller keywords: m . c. barnes, a. h. fogg, business

Imaging In Advertising: Verbal And Visual Codes Of Commerce - Fern L. Johnson

The dominance of advertising in everyday life carries potent cultural meaning.  As a major force in the rise of "image based culture," advertising spreads images that shape how people live their lives. While scholarship on visual images has advanc......

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XSeller keywords: fern l. johnson, business, economics

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