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Business eBooks


Consumer Behavior In Asia: Issues And Marketing Practice - , Tsang-sing Chan

Understand the Asian consumer's demands and effective marketing strategies! The emergence of China as a viable consumer market has created tremendous opportunities for international or multinational firms looking for market entry or expansion in C......

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Accounting History From The Renaissance To The Present: A Remembrance Of Luca Pacioli

First published in 1996. Routledge is an imprint of Taylor & Francis, an informa company. Editor: Lee, T. A. Editor: Bishop, A. Editor: Parker, R. H. Publisher: Routledge Illustration: n Language: ENG Title: Accounting History from the Renaissanc......

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State Building And Development

Why does a huge income gap still exist between developed and developing countries? Plausible causes on the surface may be the difference in technology, the quality of human resources, and economic institutions, butáon the deeper leveláthe gapárefl......

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Business Ethics: Brief Readings On Vital Topics - Archie B. Carroll

These readings grew out of the author's monthly column on business ethics in the business section of the Athens Banner-Herald newspaper. Written in an open and engaging style, the book features topics that are timely, each followed by several thou......

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Age Of Marshall: Aspects Of British Economic Thought - Narmedeshwar Jha

First published in 1973. Routledge is an imprint of Taylor & Francis, an informa company. Author: Jha, Narmedeshwar Publisher: Routledge Illustration: n Language: ENG Title: Age of Marshall: Aspects of British Economic Thought Pages: 00220 (Encry......

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The Globalization Of Contentious Politics: The Amazonian Indigenous Rights Movement - Pamela Martin

This dissertation argues that Amazonian indigenous peoples organized via transnational networks due to the domestic blockages presented to them in their respective countires. Due to these blockages and the growing number of transnational political......

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Newer Insights Into Marketing: Cross-cultural And Cross-national Perspectives

Through Newer Insights Into Marketing: Cross-Cultural and Cross-National Perspectives, you will discover the need for an integration of perspectives as an essential ingredient for successfully managing increased globalization amid an increasing em......

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Young Adult Women, Work And Family: Living A Contradiction - , Ian Procter

First published in 1998. Routledge is an imprint of Taylor & Francis, an informa company. Author: Padfield, Maureen Author: Procter, Ian Publisher: Routledge Illustration: n Language: ENG Title: Young Adult Women, Work and Family: Living a Contra......

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Marketing Health Care Into The Twenty-first Century: The Changing Dynamic - , Alan K Vitberg

Marketing Health Care Into the Twenty-First Century explores recent and anticipated changes and trends--legislative, economic, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected c......

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International Strategy And Market Performance In New Biotechnology Firms - Joseph E. Coombs

First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company. Author: Coombs, Joseph E. Publisher: Routledge Illustration: n Language: ENG Title: International Strategy and Market Performance in New Biotechnology Firms......

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The Politics Of Bargaining: Merger Process And British Trade Union Structural Development, 1892-1987 - Jeremy Waddington

First published in 1995. Routledge is an imprint of Taylor & Francis, an informa company. Author: Waddington, Jeremy Publisher: Routledge Illustration: n Language: ENG Title: The Politics of Bargaining: Merger Process and British Trade Union Stru......

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The Fortunes Of Liberalism: Essays On Austrian Economics And The Ideal Of Freedom - F.a. Hayek

First published in 1992. Routledge is an imprint of Taylor & Francis, an informa company. Author: Hayek, F.A. Publisher: Routledge Illustration: n Language: ENG Title: The Fortunes of Liberalism: Essays on Austrian Economics and the Ideal of Free......

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Postwar Urban America: Demography, Economics, And Social Policies - John F. Mcdonald

This unique and inexpensive book provides a demographic and economic history of urban America over the last 65 years. The growth and decline of most northern cities is contrasted with the steady growth of western and southern cities. Various urban......

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