Introduction to this Book
Part One: Introduction to ecommerce

Chapters

1. Choosing products that are right for your store

2. Determining your market size

3. Identifying your target customer

4. Evaluating the competition

5. Making yourself unique among competitors

6. Understanding digital, physical and subscription products

7. Making yourself a niche expert

8. Laws, regulations and restrictions for your business & your products
Part Two: Setting up Shopify

9. Where to Get Your Products

10. Choosing the right Shopify package

11. Shopify compared to other ecommerce platforms

12. Your initial setup

13. Adding your products to your store

14. Setting up your shipping

15. Customizing your payment solutions & taxes

16. Customizing your ecommerce website.
Part Three: Making your Shopify store a success.

17. Other features & add-ons you can use with Shopify

18. Using Shopifys learning tools

19. Niche Marketing

20. Using social media effectively

21. Spotting and cashing in on trends

22. Holiday selling

Conclusion to this Book