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Business eBooks


Managing The Multinational Subsidiary: Response To Environmental Changes And The Host Nation R&d Policies

This book, first published in 1986, is concerned with the changing world environment for multinational business and the relationships between multinational parent companies and their subsidiaries which will be necessary to meet the challenges that......

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XSeller keywords: business, economics, general

The Culture Of Monopoly Management: An Interpretive Study In An American Utility - Steven P. Feldman

The primary objective of this study, originally published in 1986, is to provide a detailed description of the cultural aspects of interpersonal relationships as they are found in the career development process and the cooperative process. The stu......

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Technological Diffusion And Industrialisation Before 1914 - , A. L. Lougheed

Published in 1982 this is an introductory study of the international spread of modern industrial technology. The book considers the preconditions necessary for a country to adopt effectively modern industrial technology in the nineteenth century a......

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Marketing The Third Reich: Persuasion, Packaging And Propaganda - Nicholas O'shaughnessy

In this fascinating volume, Nicholas O'Shaughnessy elucidates the phenomenon of the Nazi propaganda machine via the perspective of consumer marketing, conceptualising the Reich as a product campaign. Building on his acclaimed Selling Hitler (2016)......

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New Office Information Technology: Human And Managerial Implications - Richard J. Long

This book, originally published in 1987, evaluates the human and managerial implications of new office information technology, based on the actual experiences of organisations using the new technology. A variety of issues are examined including th......

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New Office Information Technology: Human And Managerial Implications - Richard J. Long

This book, originally published in 1987, evaluates the human and managerial implications of new office information technology, based on the actual experiences of organisations using the new technology. A variety of issues are examined including th......

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XSeller keywords: richard j. long, business, economics

Information Resources And Technology Transfer Management In Developing Countries - Richard Onyango

Originally published in 1997, this book puts information management in the context of technology transfer, industrialization and national development. As well as showing the necessity for the efficient use of information resources, the book also e......

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A Standardization Of Selected Management Concepts - Arthur G. Bedeian

Originally published in 1986. Since "modern" management's beginning at the turn of the twentieth century, there have been pleas from management practitioners and academics alike to solidify the underlying foundation upon which it is based. However......

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